
MIDO Milan 2026: The World’s Largest Optical Trade Show
MIDO, held in Milan every January/February at Fiera Milano, is the world’s largest optical trade show: 1,200+ exhibitors from 50 countries, 42,000 visitors from 160 nations in 2026. This guide covers the show floor, frame trends, the MIDO Awards, and an honest decision framework for North American ECPs weighing the transatlantic trip.








